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Instagram Strategies for Hospitality industry-Hotel Pool on Night Sky

Best 5 Instagram Marketing Strategies for the Hospitality Industry

November 26, 2015 by

With more than 400 million registered users and 7 5 million daily users, Instagram has carved a niche for itself in the dynamic world of social media. It has taken the impact of visuals in social media platform to a whole new level of engaging user experience. The tremendous success of Instagram can be attributed […]

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5 THINGS CONTENT MARKETERS CAN LEARN FROM INTERSTELLAR

5 Things Content Marketers Can Learn From Interstellar

December 2, 2014 by

By now almost everyone who is even remotely interested in watching movies would have certainly watched Interstellar, to either awe and amazement to the sheer brilliance it is, or brain-fried trying to understand what the deal was all about. Well, we are no experts in judging movies, but for our whole team here at IZE, […]

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IPG Mediabrands

Update: IPG Mediabrands Partners With IZE Creative

April 1, 2014 by

Its the new financial year and it’s off to a hell of a start for us! Before we get to the big news, a bit of background check. IZE Creative started off in 2011 October and was officially registered as a company in 2013 January. By then, we had already worked with a good bunch […]

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Excerpts From Mark Zuckerberg’s Keynote at Mobile World Congress Barcelona

February 25, 2014 by

The Mobile World Congress 2014 at Barcelona sure started off on a high note. With Twitterati going haywire as Facebook’s Mark Zuckerberg’s Keynote Address approached, all eyes were on stage in anticipation. And, the Whatsapp question was inevitable it seemed. We weren’t let down. Tech journalist David Kirkpatrick, who chaired the keynote with Mark, started […]

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Tips to starting off as a social media marketer 1

10 Steps to Start Off As A Social Media Marketer

December 19, 2013 by

Almost all brands are nowadays jumping into the Social Media bandwagon and with good reason. Most of the SM activities are still outsourced with only a minor few having an in-house Social Media Team to manage the organization’s activities. For the unlucky few who still haven’t got into Social Media Marketing no matter what the […]

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how to build a great company culture

11 Points To Keep In Mind While Building A Company Culture

November 28, 2013 by

Past – After liberalization took place in India in 1991, the 90s and the early 2000s saw a huge growth in the Industrial sector. Truckloads of companies were making turnovers ranging in thousands of crores of rupees and the growth of a good number of companies envisioned India to become a huge hub of Industrial […]

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Digital Audience Behavior India Statistics

Digital Audience Behaviour Statistics – India

November 20, 2013 by

Each brand knows its audience – the centrally targeted ones and the secondary ones. Cricket gear selling brands might know their target audience are males of age group 15-30 mostly. But that doesn’t mean there aren’t any women interested in buying the sports gears. Or even consider sports accessories in general, not confining to a […]

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How C Level executives Use Social Media Infographic

How C-Level Executives Use Social Media [Infographic]

November 11, 2013 by

It’s not hocus-pocus, and neither is it rocket science. Still, many of the C-Level Executives of organizations find it difficult to adapt to Social Media for their businesses. The very same moment, when in a parallel universe, their employees are using it in a more useful method. The issue here, lies not with the perception […]

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This is how we doodle

When IZE Creative Decided To Doodle

October 29, 2013 by

Being a Creative Agency is fun. You get to create mind-boggling and innovative content, organize crazy campaigns, go bonkers on canvas and pray it becomes the next “Big Art” and so on. The constructive aspect about such agencies are that the staff would have the complete freedom to try out new things as that’s exactly […]

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traditional-publicity-vs-content-marketing

10 Major Reasons Why Your Content Marketing Efforts Might Not Be Working

October 16, 2013 by

Implementing content strategy isn’t child’s play. Especially when most enterprises do not have a well defined and clear cut idea on what is to be achieved from their content marketing¬†efforts. It’s not just about knowing¬†what is to be done. The focus is more on why it is to be done and how it fits in […]

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