Monthly Archives: February 2014
stupid people

Is Social Media Making Us Stupid?

February 25, 2014 by

Does the title make you sneer or go into a passionate tirade in defense? Considering the matter very superficially, I would too. Social media is an excellent tool and platform for networking, news, awareness, communication, marketing, entertainment, media sharing and what not. It (Facebook, Twitter, Reddit, Foursquare, Tumblr, Google Plus and all the rest)  is […]

Read More


Excerpts From Mark Zuckerberg’s Keynote at Mobile World Congress Barcelona


The Mobile World Congress 2014 at Barcelona sure started off on a high note. With Twitterati going haywire as Facebook’s Mark Zuckerberg’s Keynote Address approached, all eyes were on stage in anticipation. And, the Whatsapp question was inevitable it seemed. We weren’t let down. Tech journalist David Kirkpatrick, who chaired the keynote with Mark, started […]

Read More

facebook brings in 50 gender options

Are Gender Specifying Options In Social Media Necessary?

February 22, 2014 by

As the coin has two sides, so are the topics for discussion. The pros and cons never let you reach a conclusion that one opinion is correct. You cannot conclude that one opinion is right over the other. Have you ever wondered why the social medias ask for gender? Some say it’s a good way […]

Read More

buyer persona wallpaper

Buyer Personas & Content Marketing

February 15, 2014 by

Content has become the King in marketing strategy. And content marketing an unavoidable action. One performs different tactics to reach the customers – visual content marketing, blogs, social media websites and more. Have you ever felt that your company has failed in meeting the exact demands of your clients? That, though you feel like you’re […]

Read More

1 lasc-horse-aurochs

Seven Points to Start Visual Content Marketing

February 13, 2014 by

Ever wondered why gardeners set up gardens with native plants bearing red, yellow, orange, pink and purple colored flowers? Yeah it’s to attract butterflies. It’s not just because flowers are an added addition to the flower garden, but because they are needed for the natural pollination. In fact the content marketing scenario is similar to […]

Read More